Wired is runnin' an article, Be an Expert on Anythin' by Stephen Colbert, and a bucket o' chum. In th' article, Colbert gives tips on how t' make yourself look like an expert, such as:
SPEAK FROM THE BALLS, NOT FROM THE DIAPHRAGM.
In th' expert game, ye’ve got t' have sack. That means speakin' with confidence. In America, ye’ve got t' steer clear o' nuance and ambivalence – and don’t even contemplate doubt.
I think he just gave away his journalistic secret.